Main Content

«Back

Market Home to Target Buyers

Market HomeTo Target Buyers

COTÉ + TAYLORTarget Marketing
Program

Our Target Marketing Program is divided into two phases:

In the PRE-MARKETING PHASE, we will design a personalized marketing plan presentation for you. This presentation will include a current market evaluation, proposal for the property brochure, recommendation for sales tools and suggestions for cosmetic improvements.

Only after careful evaluation does the next phase – THE IMPLEMENTATION PHASE – commence. In this phase, action items are implemented leading to the successful marketing of the property and the conclusion of the sale.

COTÉ + TAYLORMarketing Plan

  • Submit listing into Charleston Trident Association of Realtors Multiple Listing Service.
  • Contact the administrator to input data in Google.com, Yahoo.com, Realtor.com, Zillow.com, Redfin.com, and other national and international real estate web sites.
  • Place sign and lock box on property if agreed to by seller.
  • Mail new listing postcards to all owners within a four block radius of the subject property.
    Mail an additional2000 cards to residents of Charleston, Mount Pleasant and surrounding areas.
  • Design temporary brochures for immediate distribution.
  • Arrange for professional photo shoot and Virtual Tour of the property. *
  • Create and distribute custom designed brochures utilizing professional photographs.
  • Display brochures in the office and on site
  • Schedule office and broker previews.
  • Coordinate open houses with seller’s approval.
  • Successful local advertising publications for both the real estate section and general circulation include Post and Courier and the Moultrie News.
  • *subject to size of home or property